新托業(yè)高頻詞匯和短語 Part 1單詞03:Marketing

字號(hào):

commercial
    (廣播或電視的)廣告;商業(yè)的,營(yíng)利的
    Our new commercial will be shown on TV tonight.
    我們的新廣告今晚會(huì)在電視上播放。
    compare
    比較
    Customers will always compare your product with those of other companies.
    消費(fèi)者總是會(huì)把你們的產(chǎn)品和別家公司的產(chǎn)品拿來作比較
    consume
    消費(fèi),購(gòu)買(產(chǎn)品),攝取(食物)
    What kind of people consume our services?
    什么樣的人會(huì)購(gòu)買我們的服務(wù)?
    direct marketing
    直銷
    Using direct marketing, we were able to advertise our products to the people most likely to buy them.
    通過直銷,我們可以將產(chǎn)品推銷給最有可能購(gòu)買的人。
    direct-response
    直接回應(yīng)的,直銷的
    Direct-response advertising is very popular on the Internet.
    直銷廣告在網(wǎng)絡(luò)上非常受歡迎。
    distribution
    分配,配銷,流通
    We are planning for global distribution of our product.
    我們打算把我們的產(chǎn)品分銷到全球。
    distributor
    銷售者,批發(fā)商
    Contact the distributor and find out where we can buy this product.
    聯(lián)系經(jīng)銷商,看哪里可以買到這個(gè)產(chǎn)品。
    fair trade
    公平交易
    We buy our coffee directly from the farmer in Brazil, as we believe in fair trade.
    我們直接跟巴西的農(nóng)夫買咖啡,因?yàn)槲覀兩钚殴浇灰椎脑瓌t。
    hook
    銷售手法
    The marketing hook for the movie The Blair Witch Project was making people believe that what happened was real and not acted.
    電影《布萊爾女巫》的營(yíng)銷手法讓人們相信那個(gè)事件是真的,而不是在演戲。
    market
    銷售;市場(chǎng)
    They are marketing their product toward young females.
    他們正在向年輕女性銷售產(chǎn)品。
    merchandising
    商品推銷
    One kind of merchandising is to use popular movies to help sell food.
    推銷的方式之一是利用熱門電影來推銷食品。
    primarily
    主要地.最初
    Our customers are primarily women, but many men also buy our products.
    我們的顧客主要是女性,不過很多男性也會(huì)購(gòu)買我們的產(chǎn)品。
    reputation
    評(píng)價(jià),聲望
    Customers will trust a company with a good reputation.
    消費(fèi)者會(huì)相信聲望好的公司。
    satisfaction
    滿意、滿足,愉快
    Customer satisfaction is very important.
    消費(fèi)者滿意度是很重要的。
    strategy
    策略、戰(zhàn)略
    We need to think very carefully about our marketing strategy for this product.
    我們得仔細(xì)想想這個(gè)產(chǎn)品的營(yíng)銷策略。